In the ever-evolving realm of NFTs, today marks a pivotal moment as the highly anticipated Magic Eden marketplace finally goes live, springing to life on the Ethereum blockchain.
In partnership with Yuga Labs, this platform marks a pivotal advancement in advocating for creators’ rights within the Web3 domain. It emphasizes ethical practices, bolsters artists’ independence, and excludes marketplaces that fail to uphold royalty commitments, as recently announced on X.
Celebrating its introduction, Magic Eden has announced a temporary reduction in royalty rates. For the first 69 days, royalties will be adjusted downward to 2.5% for newly enforced collection rates and 1% for pre-existing legacy collections.
What’s more, the marketplace is shortly launching a Mint-to-Earn (M2E) program with a 50% Diamond Bonus on Yuga Labs collections. Users will also be able to get their hands on Diamonds when minting other, specific Ethereum projects.
Source: X (Magic Eden)
Royalty Protection Measures
Magic Eden has been fervently working with the Yuga team to redefine the dynamic between NFT creators and enthusiasts. Their concerted efforts have led to bespoke pages for collectors, schemes to reward loyalty, and, most crucially, strict royalty protection measures that aim to secure regular income streams for creative talents.
Ahead of this new marketplace launch, it was announced that support is being withdrawn from platforms not enforcing universal royalty payments, highlighting its initiative to ensure creators receive due compensation.
The stance on supporting only platforms that uphold royalty payments aims to benefit the entire NFT ecosystem, allowing creators to focus on innovation without worrying about monetization.
Y00ts recently declared its participation in this trend, committing to the platform with a strategy that ensures all royalties are funneled back into acquiring its virtual collectibles.
Source: X (Magic Eden)
Magic Eden’s M2E Initiative
Starting today, Magic Eden will launch its 50% Diamond Bonus on purchases across Yuga Labs’ collections. Eligible collections include BAYC, MAYC, BAKC, Meebits, Moonbirds, Mythics, 10KTF, G Tags, Stockroom, Gucci Grails, Combat Gear & Crates, Kagami, Otherside Expanded, Vessels, Maras, Koda, Loot, Ship Parts, and others.
Moreover, Magic Eden’s M2E program is set to revolutionize the way creators and collectors engage with digital assets, starting with its inaugural ‘Season 1’ at the end of February. Throughout this initiative, Diamonds will be accumulated and later distributed to those who mint selected projects via the marketplace’s Launchpad, rewarding users for their participation and support.
Already boasting an impressive lineup of participants, Season 1 includes: Planet Mojo, OSF, ThankYouX, CryptoNinja, SK8PES, Okay Dogs, RENGA, Chimpers, traf, Quirkies, Ironbelly Studios, and SanFran Tokyo, among others.
As this prized initiative unfolds, Magic Eden eyes Season 2’s shift to the Solana blockchain, signaling a commitment to explore new opportunities and expand its ecosystem across diverse blockchain environments, promising broader horizons for users and partners.
Nevertheless, today signifies a significant milestone in the realm of NFTs as the Magic Eden Ethereum marketplace officially debuts, advocating for creator rights, equitable compensation, and strategic collaborations — all while rewarding its users with cherished Diamonds and more.
