Fidelity’s Solana ETF, launching on November 19, 2025, with a 25-basis-point fee, marks the entry of traditional asset managers into the Solana ETF market. BlackRock, the world’s largest asset manager, is notably not participating in this competition.

As major financial institutions move swiftly to capture market share in the growing Solana ETF sector, BlackRock’s decision to focus solely on Bitcoin and Ethereum products raises questions about the future of altcoin-based funds.

Major Asset Managers Enter Solana ETF Arena

The Solana ETF market is expanding quickly as several firms announce new products. Bitwise’s BSOL debuted with around $450 million in assets, while VanEck’s VSOL launched on November 18, 2025.

Fidelity’s FSOL, set for release on November 19, is a milestone as it brings the largest traditional asset manager into this growing sector.

Bloomberg ETF analyst Eric Balchunas highlighted the competition, noting Fidelity’s position as the largest asset manager in the Solana ETF category. The 25 basis point fee positions FSOL to compete closely with other leading products as firms strive for market leadership in this new area.

Canary Capital is also entering the field with its Solana ETF, ticker SOLC, which features on-chain staking through a partnership with Marinade Finance.

According to Nasdaq’s official listing announcement, the Canary Marinade Solana ETF began trading on November 18, 2025. Grayscale has added further competition in this forming segment.

Solana’s market activity demonstrates the growing attention. Open interest in SOL futures is rising as November 19 approaches, indicating increased trader participation and engagement.

Solana Futures Open Interest. Source: Coinglass

This recent activity signals rising institutional interest in Solana exposure, even as the price consolidates.

BlackRock’s Strategic Focus on Bitcoin and Ethereum

Meanwhile, BlackRock has made its position clear, to concentrate exclusively on Bitcoin and Ethereum ETFs, not expanding into altcoins.

Robert Mitchnick, the firm’s digital assets head, expressed at the Bitcoin 2024 conference in Nashville that assets beyond BTC and ETH lack the maturity, liquidity, and market capitalization necessary for ETF products.

According to BlackRock’s leadership, the next-largest cryptocurrency after Ethereum accounts for approximately 3% of the total cryptocurrency market capitalization, which is well below the firm’s product launch thresholds.

“I don’t think we’re going to see a long list of crypto ETFs. If you think of Bitcoin, today it represents about 55% of the market cap. Ethereum is at 18%. The next plausible investible asset is at, like, 3%. It’s just not close to being at that threshold or track record of maturity, liquidity, etc.,” Mitchnick said.

Jay Jacobs and Robert Mitchnick have stressed that only a minority of BlackRock’s clients currently own IBIT or ETHA, hence their pivot.

BlackRock’s Bitcoin ETF, IBIT, has delivered strong results since its January 2024 debut. Similarly, BlackRock’s Ethereum ETF, ETHA, reached over $1 billion in assets under management within two months of launch.

However, the financial instruments have been recording outflows over the past few weeks, which could move the firm to consider joining the Solana ETF frenzy.

Meanwhile, analysts have dissected theories that TradFi players like BlackRock foraying into the Bitcoin ETF market is a demonstration of bullishness.

According to BitMEX co-founder Arthur Hayes, their move is a calculated basis trade, with this hidden institutional strategy now distorting ETF inflows.