Binance founder Changpeng Zhao (CZ) has called on banks to adopt Binance Coin (BNB) after the cryptocurrency’s market capitalization overtook that of Union Bank of Switzerland (UBS), one of the world’s leading private banks. With analysts predicting a potential bull run toward $1,300, BNB’s breakout structure suggests that buyers are firmly in control and preparing for another major rally.
Banks need to adopt BNB. ?
As a small community member, I am happy to help any bank integrate. https://t.co/BQUiBaOX75
— CZ ? BNB (@cz_binance) September 13, 2025
CZ Calls for Bank Adoption of BNB
According to TradingView’s company market cap data, UBS is currently valued at $129.08 billion, while BNB has reached $130.64 billion in market capitalization. CZ highlighted that BNB is not just an investment token but a utility asset that can be effectively used in trading, payments, and blockchain applications.
This push aligns with a broader global trend where digital assets are increasingly being considered as viable alternatives to traditional banking products.
Growing Institutional Recognition of BNB
BNB plays a crucial role inside and outside the Binance ecosystem. It is widely used for trading fees, payments, and powering blockchain-based applications. Binance’s recent partnership with Franklin Templeton, which manages over $16 trillion in assets, underscores BNB’s rising institutional credibility.
Crypto market analyst Ali confirmed that BNB has broken out of its correction phase, projecting a bullish climb toward $1,300. The breakout signals renewed buying momentum and sets the stage for a potential major price surge.
$BNB in the middle of a bullish breakout! Target sits at $1,300. pic.twitter.com/C7WSAxHt8U
— Ali (@ali_charts) September 13, 2025
BNB Price Rally Signals Renewed Market Confidence
BNB recently surged to $942, gaining nearly 12% in a month and around 7% in a single week. Over the past 12 months, BNB has risen by almost 70%, making it one of the strongest-performing altcoins in the current market cycle.
Institutional demand and bullish technical indicators are driving BNB’s growth. Favorable market conditions have positioned it as a leading altcoin, while partnerships with established financial giants are reinforcing investor confidence.
Adding to this momentum, CEA Industries injected $368 million in financial support, further tightening supply and increasing upward pressure on prices. These developments highlight a growing shift toward blockchain-based asset management among major institutions.
With BNB now breaking through key resistance levels, analysts believe the token still has room for significant upside in the months ahead.
