The memecoin trenches have spawned their first $100 million market capitalization memecoin in almost a year: the White Whale token.

WHITEWHALE is up 660% over the last two weeks and 40x over the last month, after trading at a sub-$50,000 valuation throughout all of November.

The token was originally launched as a joke poking fun at a trader on Hyperliquid dubbed “The White Whale,” who ran their account up to more than $90 million before going on a substantial losing streak.

The White Whale was also known for posting eccentric AI iterations of his White Whale character on X, which served as the meme behind the coin.

While the token died off after the initial team abandoned it in October, the White Whale led a community takeover (CTO) of the token alongside other notable memecoin key opinion leaders (KOLS), and it has been skyrocketing ever since. As part of the CTO, White Whale distributes the pumpfun creator fees earned by his token back to token holders.

Yesterday, White Whale posted on X to celebrate the token’s success and said, “Most of 2025, my bio said '100M PnL Goal.’ When I transitioned from creating value for myself and instead focused on creating value for others, I did in 30 days what I was never quite able to achieve all of last year. Lesson in that.”

The price action and token history strongly suggest that the CTO team controls a large portion of the supply, enabling it to continue its massive uptrend; however, some smaller retail traders also got in on the action.

One user, known as Remus on X, is up more than $800,000 on a $370 purchase of WHITEWHALE, and the token’s success may spark some much-needed excitement in the memecoin trenches.