Alibaba Launches HappyHorse AI Video Platform with Promotional Discounts

News Flash 2026-04-27 18:31

Alibaba has officially launched its AI video generation model, HappyHorse-1.0, offering video creation and editing services on its platform. The service, described as an AI video creation tool, allows users to generate and edit videos with the tagline "Turn Inspiration into Reality." A promotional event, HappyTime, is running from April 27 to May 10, offering a 30% discount on all video generation capabilities, with additional discounts for members. During this promotion, users can create a 720p, 5-second video for as low as RMB 2.2. New users are also awarded 66 points upon registration. HappyHorse previously gained recognition on the Artificial Analysis AI Video Arena leaderboard, excelling in text-to-video and image-to-video categories, before being identified as a product of Alibaba's ATH Innovation Division.

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