Designing effective airdrop systems in today's low-engagement crypto market requires innovative strategies to ensure long-term user retention. Many projects struggle with superficial user engagement due to incentive structures that prioritize short-term activity. To address this, experts suggest implementing behavior-based scoring, progressive mastery systems, and social graph integration to create more meaningful airdrop models. Successful examples from projects like Blur, Arbitrum, and Optimism demonstrate the importance of aligning airdrop incentives with real economic value. These projects have effectively used these strategies to foster sustained user participation, highlighting the need for a shift from traditional airdrop models to more sustainable approaches.